Eyes Are the Windows to the Brain
January 15, 2012
Photo by Suren Manvelyan
As you read these words, try paying attention to something you usually never notice: the movements of your eyes. While you scan these lines of text, or glance at that ad over there or look up from the screen at the room beyond, your eyes are making tiny movements, called saccades, and brief pauses, called fixations. Scientists are discovering that eye movement patterns — where we look, and for how long — reveals important information about how we read, how we learn and even what kind of people we are.
Researchers are able to identify these patterns thanks to the development of eye-tracking technology: video cameras that record every minuscule movement of the eyes. Such equipment, originally developed to study the changes in vision experienced by astronauts in zero-gravity conditions, allows scientists to capture and analyze that always-elusive entity, attention. The way we move our eyes, it turns out, is a reliable indicator of what seizes our interest and of what distracts us. Scientists are now using eye-tracking technology to explore how we learn from text and images, including those viewed onscreen.
Written by Annie Murphy Paul for Time Ideas. Continue HERE
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